Politicking Goes High-Tech Steven V. Roberts         This reading dealt with the fact that the major decision makers for people when voting (especially for Senators) are the television spots. The article discussed how today's campaigns are now candidate-centered rather than political party-centered and how they require large sums of money in order to pay for all the advertising, and a team of professional workers rather than a team of volunteers is a necessity. Much of the …showed first 75 words of 679 total…

…showed last 75 words of 679 total…candidates are able to respond so quickly to the television ads and have new ones made at the drop of a dime. The article made me realize how much 'bashing' goes on between the opponents--they are always saying bad things about each other. The amount of money that it takes to run the ads was talked about briefly, and it seems hard to fathom that the candidates can come up with the money so easily.