Introduction I am using the sports industry as a medium to illustrate how the scales of inequality are weighted in favour of males. In particular, we are looking at the ways in which women are breaking through the barriers into areas that could not have been envisaged fifty years ago. The sports industry is extremely diverse and is currently experiencing rapid growth and development. The industry’s profits run into billions each year. The business …showed first 75 words of 1753 total…

…showed last 75 words of 1753 total…EOC and Government legislation, such as the Sex Discrimination Act 1975. The balance is being redressed and it must be understood that such changes can’t and won’t take place overnight. Maybe one of the most important points when looking at the future and the ways forward can be summed in this quote by Judi Marshall: “Equality should not be contingent on sameness but should recognize and welcome differences and accord them equal social worth.”